OpenClaudia Usage Guide: 62+ Marketing Skills for Claude Code

Comprehensive guide to using OpenClaudia marketing skills in Claude Code. Covers SEO, content marketing, social media, email, ads, analytics, and strategy workflows with practical examples.

ByQuanlai Li

April 7, 2026

15 min read

What is OpenClaudia?

OpenClaudia is the open-source marketing toolkit for AI coding agents. It provides 62+ modular skills that turn Claude Code into a full marketing department.

SaaS Marketing Tools	OpenClaudia
Price	$50–300/month	Free & open source
Execution	Suggests copy, you do the rest	Actually writes, publishes, sends
Data privacy	Your data on their servers	Runs locally on your machine
Customization	Limited to their UI	Fork, modify, extend any skill
Integration	Walled garden	Works with 20+ APIs you already use
Setup	Sign up, onboard, learn UI	One command: `npx openclaudia install --all`

Quick Start

Prerequisites: Claude Code installed and authenticated, Node.js 18+.

bash

# Install all 62+ marketing skills
npx openclaudia install --all

# Or install specific skills
npx openclaudia install seo-audit write-blog reddit-marketing

# List available skills
npx openclaudia list

Then open Claude Code and start marketing:

$ claude

> /seo-audit https://mysite.com
✓ Analyzing 47 pages... SEO score: 72/100 — 12 issues found

> /write-blog "10 Tips for SaaS Growth"
✓ 2,400-word article generated with meta tags

> /email-sequence --type product-launch
✓ 6-email drip sequence created and sent via Resend

Alternative installation:

bash

# Via the skills CLI
npx skills add OpenClaudia/openclaudia-skills

# Manual: copy any skill directory into your skills folder
cp -r skills/seo-audit ~/.claude/skills/

SEO Workflow

Start with an audit, then fix issues systematically.

# Step 1: Audit your site
> /seo-audit https://yoursite.com

# Step 2: Research keywords for your niche
> /keyword-research "AI form builder"

# Step 3: Analyze what competitors rank for
> /serp-analyzer "best AI form builder 2026"

# Step 4: Audit your backlink profile
> /backlink-audit https://yoursite.com

# Step 5: Generate schema markup for key pages
> /schema-markup https://yoursite.com/pricing

# Step 6: Create SEO pages at scale
> /programmatic-seo "Create city landing pages for 50 US metros"

Skills used: `seo-audit` → `keyword-research` → `serp-analyzer` → `backlink-audit` → `schema-markup` → `programmatic-seo`

Content Marketing Workflow

Plan your content strategy, then produce and distribute.

# Step 1: Build a content strategy
> /content-strategy "B2B SaaS project management tool"

# Step 2: Find content gaps vs competitors
> /content-gap-analysis competitor1.com competitor2.com

# Step 3: Create a content brief for writers
> /seo-content-brief "best project management tools for remote teams"

# Step 4: Write the blog post
> /write-blog "Best Project Management Tools for Remote Teams in 2026"

# Step 5: Polish the copy
> /copy-editing ./blog-post.md

# Step 6: Repurpose into social content
> /content-repurposing ./blog-post.md

Skills used: `content-strategy` → `content-gap-analysis` → `seo-content-brief` → `write-blog` → `copy-editing` → `content-repurposing`

Social Media & Reddit Workflow

Create and distribute content across platforms.

# Plan a content calendar
> /content-calendar "SaaS product launch, 4 weeks, focus on LinkedIn and Reddit"

# Write a LinkedIn thought leadership post
> /linkedin-content "Lessons learned scaling to 100K users"

# Create a Reddit marketing campaign
> /reddit-marketing "Share our AI form builder in relevant subreddits"

# Write a viral thread for X
> /thread-writer "How we grew from 0 to 100K monthly visitors in 12 months"

# Post to Discord and Slack
> /discord-bot "New feature: AI-powered form validation"
> /slack-bot "Weekly marketing update: traffic up 20%"

Why Reddit matters: Reddit is the #1 source cited by ChatGPT, with 3.5x more citations than Twitter. Building authentic Reddit presence directly improves your AI search visibility (GEO).

Email & Ads Workflow

Email Marketing:

> /email-sequence --type product-launch
> /email-subject-lines "Product launch announcement for AI form builder"

Requires `RESEND_API_KEY` to send emails. Without it, skills generate copy for manual sending.

Ads & Conversion:

> /google-ads "AI form builder, target: small business owners, budget: $2000/month"
> /facebook-ads "Retarget website visitors with feature demo video"
> /linkedin-ads "Target VP Engineering at companies with 50-500 employees"
> /page-cro https://yoursite.com/pricing
> /ab-test-setup "Test pricing page with annual vs monthly toggle"

Analytics & Strategy Workflow

Analytics:

> /google-analytics "Show me traffic trends for the last 90 days"
> /search-console "Top queries and pages for the last month"
> /semrush-research "Compare our domain with competitor.com"
> /youtube-analytics "Video performance for the last 30 days"
> /brand-monitor "Track mentions of our brand across the web"

Strategy & Planning:

> /icp-builder "B2B SaaS selling to enterprise HR teams"
> /competitor-analysis competitor.com
> /growth-strategy "Double organic traffic in 6 months"
> /launch-strategy "Launching v2.0 of our platform in Q2"
> /pricing-strategy https://yoursite.com/pricing
> /marketing-ideas "We're a dev tools startup with $5K/month marketing budget"

Combining Skills

The real power is chaining skills together. Describe your goal and Claude orchestrates multiple skills automatically:

Full content pipeline: > "Research keywords for 'AI form builder', write a blog post targeting the best keyword, then create a LinkedIn post and Reddit comment promoting it."

Claude automatically chains: `keyword-research` → `write-blog` → `linkedin-content` → `reddit-marketing`

Competitor teardown: > "Do a full competitor analysis of competitor.com — SEO audit, content gap analysis, and backlink comparison. Then create a content strategy to beat them."

Launch campaign: > "We're launching a new feature next week. Create a launch strategy, write the announcement blog post, email sequence, social media posts, and Discord announcement."

API Configuration

Skills work without API keys but are more powerful with live data. Set up in `~/.claude/.env.global`:

Priority order:

•Resend — actual email sending

•SemRush or Ahrefs — real keyword and backlink data

•Google OAuth — Analytics, Search Console, Ads reporting

•Unsplash — stock images for blog posts

•Discord / Slack / Telegram — messaging automation

See the full API configuration list on GitHub.

All 62+ Skills

Category	Skills	Count
SEO & Site Audit	seo-audit, keyword-research, serp-analyzer, backlink-audit, schema-markup, programmatic-seo, ahrefs-research	7
Content Writing	write-blog, write-landing, copywriting, copy-editing, content-strategy, seo-content-brief, content-gap-analysis, content-repurposing	8
Email Marketing	email-sequence, email-subject-lines	2
Social Media	social-content, thread-writer, content-calendar, linkedin-content, bluesky, reddit-marketing	6
Ads & Conversion	google-ads, facebook-ads, linkedin-ads, page-cro, ab-test-setup, video-ad-analysis	6
Analytics & Research	semrush-research, brand-monitor, brand-research, google-analytics, search-console, google-ads-report, google-reviews, youtube-analytics	8
Strategy & Planning	marketing-ideas, marketing-psychology, competitor-analysis, pricing-strategy, launch-strategy, icp-builder, growth-strategy, product-marketing, demand-gen	9
Messaging	discord-bot, slack-bot, telegram-bot, feishu-lark	4
Content Assets	stock-images, ai-image-gen, i18n	3
Growth & Automation	referral-program, lead-magnet, signup-flow-cro, onboarding-cro, affiliate-marketing, newsletter, podcast-marketing	7
CRM & Outreach	hubspot, apollo-outreach, domain-research	3

View the full skill list on GitHub

Ready to Automate Your Marketing?

Install OpenClaudia in one command and start running marketing campaigns from your terminal. 62+ skills, free and open source.

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